Milano Music Week
Shape your future.
19–24 November 2019
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Thursday 21 November

Music In Advertising And Film - The System, The Players - And You

14:30 - 16:00

BASE, Cariplo Factory Arena


curated by Italia Music Export-SIAE and Europe in Sync

At a time when getting your music in a commercial or a movie is often declared the holy grail of music marketing, let's take a moment to look at it from a European perspective. Drawing upon the Europe in Sync workshops (a Music Moves Europe preparatory activity training young professionals in sync), the panel will present an open dialogue introducing you to the system, the procedures and the players in sync - as well as addressing some of the address the knowledge gaps and specific aspects of different European and global sync markets.

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Thursday 21 November